The Way Business Is Moving published by
Issue Date: April 2006

The content behind the connection

1 April 2006

Chris Norton, Citrix Systems SA country manager, discusses the role that mobile devices will play in the future and the ever-increasing demand of seamless roaming.
Chris Norton, Citrix Systems SA country manager
Chris Norton, Citrix Systems SA country manager
The world as we know it has become a melting pot of technologies where one has the ability to be connected to the Internet all the time. The need for seamless roaming on one side and the ever decreasing costs of being mobile on the other, play a huge role in the world of work and play.
As the demand for seamless connectivity increases, Citrix SA country manager Chris Norton begs the question, is mobile technology being used to its full potential? Connectivity and access are just the beginning but more importantly is the content behind the connection. Norton feels that more often than not the content to which we are connecting to is not necessarily aiding our business/work productivity to its full potential. While, to many of us connectivity means access to the Internet and maybe e-mail, true value can be derived when we can operate whilst mobile as we would from our office desks. This means having access to documents and applications that reside on the company infrastructure.
Business on the run
People are constantly on the move, changing business roles, using multiple devices and connecting with applications over a variety of wired, wireless and web networks. They need access to business critical information from anywhere, using any computing device (PDA or notebook) and over any form of network connection (Internet or WAN).
Because of the fact that business critical decisions are not restricted to the confines of an office, having access to business information has become vitally important. As mentioned before, they may be able to connect to the Internet, but once connected what can they do? Are they able to access the information that is most critical and necessary to perform their roles and support the strategic objectives of their organisations?
Mobility vs ubiquitous computing
As connectivity becomes the all-encompassing subject, so too does mobility and flexible working. Gone are the days when flexible working only referred to the hours worked, today it extends to the location that you work from. The concepts of flexible working and mobility have a direct correlation to access. Without the proper infrastructure in place to allow for mobility, flexible working is a near impossibility.
The Access Strategy
It is important that every organisation clearly define what their access strategy is. A clearly defined strategy serves to structure the connectivity between two worlds of challenging complexities. On one side the changing world of the user who is constantly demanding information and the world of heterogeneous IT environments, on the other, supplying the information. Ultimately an effective access structure will lead to productivity of the employees and growth for the business.
By ensuring that the correct systems, technologies and processes that make up the access strategy are in place, the reality of information on demand is made possible, thereby enabling an adaptive enterprise. This is the value that a strategic approach to information access brings to a business.
The real question
To me the question is not so much about mobility and how long before we have an always-connected world? The reality of it is that we have the technology available for content connectivity; the real issue is how can we use the content available to its fullest potential.

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